Welcome to the first in our Toolkit series providing information on: Market Research. 

Engaging with construction specifiers and influencing specification is a constant challenge for the construction product manufacturer. Market research is the first step to informing your strategy.

This short two-page data sheet provides a brief definition of market research, the key benefits of using this tool and the key points to consider when using research.

Learn more about implementing strategy for construction markets

Learn more about researching construction markets

Download you market research datasheet here: