Welcome to our Toolkit series, this download provides information on: Developing construction product samples Product samples are key in your specification strategy. Offering product samples raises the profile of your product and builds brand loyalty. A request for a product sample is a strong ‘buying signal’ and indicates a need for your product. Download your […]

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The construction industry has complex interrelationships between buyers and decision makers which are becoming increasingly complicated, as the market faces new demands and pressures presented by the Modernise or Die report, Hackitt Review and the Carillion Collapse, with Brexit also playing its part. Monitoring changes and understanding industry forecasts can help inform your strategy, making […]

We have recently surveyed construction professionals, asking them questions about their journal readership, blog readership, social media activity and use of construction product directories. This is to inform the fifth edition of the Construction Media Index report. How have the findings changed since our last Construction Media Index survey? In this article I take a […]

Construction CPD seminars are a proactive way to introduce your construction company and products. CPD has the great benefit of opening doors, making contact with several construction specifiers at one time and prompting a discussion about a specific construction project opportunity. Technical advice is the key reason why a specifier will pursue a relationship with […]