construction marketing
construction marketing

Knowledge Hub

Our knowledge hub is an invaluable tool offering a range of resources and services to help companies working in the Built Environment sector.

The Knowledge Hub includes networking opportunities, market forecasts, market reports, industry reports, news, blogs and articles, and a range of construction marketing tools and services all designed to help you research, develop, and deliver effective sales and marketing strategies.

Understanding the need for forecasting and demands on budgets for the marketing and sales teams, we now offer paid content within the Knowledge Hub via monthly or annual access charges, delivering excellent value at a set price to meet the needs of different user levels.

Sales and Marketing Tools

 

Drawing from extensive construction marketing experience, serves as your comprehensive marketing toolkit, providing an array of services tailored to support companies in the Built Environment sector, spanning from market research and training to construction strategy, mentoring, and CPD matching

Develop Your Skill Set

Through Our Comprehensive Online Training

Our courses specialise in addressing construction marketing and sales challenges, led by industry professionals who offer their expertise. Unlike most training providers, we uniquely cater to the construction and built environment sector. Whether you’re new to the industry or a professional, our programs offer valuable insights.

Competitive Advantage stands out for its in-depth research and active involvement in construction industry groups, ensuring our seminar materials incorporate both established theory and practical experience, providing valuable insights into the factors influencing construction decision-makers.

Explore Our Reports

Your Gateway to Strategic Success

In addition to crafting tailored market research solutions for the built environment, we have curated an extensive collection of reports addressing pivotal topics crucial for building product marketers. Our comprehensive reports delve into essential areas such as communication channels, key decision makers and influencers, CPD (Continuing Professional Development) requirements, and product selection dynamics.

Among our most sought-after resources are our widely acclaimed Personas, which offer a concise synthesis of this valuable information, serving as an indispensable tool for navigating the complexities of the industry landscape

CPD

We help construction product manufacturers build knowledge, strengthen relationships and secure long-term product placement through CPD programme development and consultancy.

CPD is a direct route to educate specifiers on technical performance, compliance and innovative applications, allowing manufacturers to build trust, demonstrate expertise and influence specification decisions in infrastructure and built environment projects.

Through consultancy and mentoring, we provide tailored guidance and hands-on support so your team can confidently navigate the specification process, engage decision-makers and turn strategy into measurable results.