Who should attend
The seminar is designed specifically for building product manufacturers and suppliers. It is intended for managers in marketing, sales and general management.
Course Content
In recent years we have seen a rapid growth in the importance of sustainability in the construction market, with clients for projects of all types demanding sustainable buildings. Providing information on the sustainability of your products is no longer an option. Manufacturers must provide comprehensive and convincing information.
These developments mean that opportunities exist for a new generation of sustainable products offering energy efficiency, less wastage and ease of recycling. There are also increasing demands on manufacturers to provide additional information about their products.
All of this represents a tremendous opportunity for companies to differentiate themselves and build new relationships with specifiers and decision makers. Perhaps develop new markets at a time when traditional markets are in decline.
This half day programme draws on a range of recent research, reviewing the drivers for sustainability and the key decision makers. It proposes a strategy for you to maximise the benefit from this opportunity, suggesting ways that you can add value to your offering, position your company to get maximum benefit from this important industry initiative.
|