Who Should Attend
Designed for all those people who use the telephone to communicate with customers. It presents the process of telephone sales from pre-call planning, through the call itself to post-call administration using exercises to support the learning process.
Course Content
First impressions are important and the telephone call is often the first contact the sales person has with their potential customer. It is important that this communication is conducted in a professional and effective manner. Get it wrong and it could be the last conversation you have with that contact or organisation.
To be effective the caller must present a professional image, ensure the recipient does not feel pressured, have achieved all of their objectives and finish the call with an opening to resume the dialogue at a future date. It is about creating and then building relationships, not high-pressure techniques.
When working with the telephone there are two core requirements – effective communication skills and a robust sales process. This programme introduces both of these concepts, allowing delegates to take away a series of processes which they can refer to at work. The final review process also allows them to identify commitments to actions which will improve their skills on an ongoing basis.
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