Adverse weather seen in March contributes to drop in construction activity The IHS Markit/CIPS UK Construction PMI April 2018 reports the fastest drop in construction activity since July 2016, with the drop in business activity due to the adverse weather in March. The Index registered 47.0 in March, a drastic drop from 51.4 in February. […]

As we await the final report “Building a Safer Future” from Dame Judith Hackitt, with recommendations for fire safety in buildings, we can anticipate some significant changes in the way the industry operates. This includes how the marketing and communications teams promote the credentials of their building products. I’d like to consider three statements from […]

The construction sector represents a unique challenge for the marketer. The sector’s Decision Making Unit (DMU) is far more complex than many business-to-business markets. This is because the team responsible for designing, selecting, purchasing and installing products is usually created for a single project, employed by different organisations and then disbanded. Many of the members […]

Subdued growth conditions driven by a continued decline in private commercial work The ONS have released their Construction output in Great Britain: January 2018 and new orders October to December 2017. Construction output contracted for the ninth consecutive period on a 3 month on 3 month basis, falling by 1.0%, driven mainly by the continued […]

Forecasting construction markets is not an exact science. The construction projects in the pipeline, the key industry drivers and the wider economic environment are known but there is a degree of uncertainty. This has certainly been demonstrated recently with Brexit. In this blog we take a look at construction forecasts, at how they work and […]

A slow start to 2018 for construction, with output expected to remain flat for the year The ONS released their Construction output in Great Britain: December 2017 figures, showing a continuing decline. Construction output contracted for the eighth consecutive period on a 3 month on 3 month basis, falling by 0.7%. This contraction represents the […]

The unfortunate events of the Grenfell Tower fire of 14th June 2017 and the interim review by Dame Judith Hackitt that followed, highlight what many in the industry already know – that there is often widespread deviation between what is designed and what is built. For manufacturers this is most apparent as specification switching, often […]

Developing marketing strategy for construction markets can be a challenge. There are a number of things to consider: have you a full understanding of the construction sector relevant to your product? Do you know the contracts used and how this changes the dynamics in the supply chain? Have you an understanding of what influences the […]

An uncertain picture for construction going into 2018 Despite talks with the government for a deal Carillion PLC has collapsed and entered into compulsory liquidation. The company has £900m worth of debt and a £587m pension deficit. This collapse puts thousands of construction jobs at risk and will affect many smaller contractors who were working […]

Engaging with construction specifiers and influencing specification is a constant challenge for the construction product manufacturer. This infographic looks at the effective steps to take when putting in place a specification strategy. #Specstrategy. It concludes with a number of tools that are available to the construction marketer.