Competitive Advantage
value through performance
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POPULAR PRODUCTS Housebuilder Watch Marketing Metrics 
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Strategy Development & Implementation
Support in the development of business strategies and additional resources to help with implementation.
- Implementing the marketing mix
- One-off projects
- Ongoing marketing management and support
- Interim sales and marketing management
- Developing new channels to market
Customer Research
Commercially focused quantitative and qualitative research into all aspects of customer attitudes, perceptions, activities and issues.
- Customer perception measurement
- Customer satisfaction studies
- Customer profiling
- Market and product evaluation studies
- Focus groups
- Omnibus surveys
- Pan-European capability
Training & Development
Sales and marketing training, either as standard packages or designed to meet your specific needs. Including:
- Effective specification selling
- External sales skills
- Key account management
- Distributor development
- Marketing in the construction industry
- Programme of open courses
- Mentoring and one-to-one training
For details of projects completed see Case Studies
Competitive Advantage Consultancy Limited Email: info@cadvantage.co.uk
